HazelDino

SEO & Google Visibility

Show Up When Your Customers Are Searching — Not When They Already Bought From a Competitor.

We help businesses rank on Google through technical SEO, local search optimization, Google Business Profile management, and content that earns trust and traffic.

Business Challenges

Are These Challenges Holding Your Business Back?

You are invisible on Google

When customers search for your service in your city, your competitors show up — you do not. The phone rings less, leads dry up, and ad spend keeps climbing.

You ranked once, then disappeared

You used to be on page one. Then Google updated something and you slid to page three. Nobody can tell you exactly why or how to fix it.

Your Google Business Profile is a mess

Wrong hours, missing photos, no recent posts, few reviews. It works against you every time someone searches your name.

You write blog posts and nothing happens

Posts get published, get a few reads, and then die. They are not built to attract anyone new.

Your site is "fast" everywhere except where it counts

Your hosting says it is fast. The desktop preview looks fine. But mobile Core Web Vitals are tanking and Google notices.

You have no idea what is actually working

Months of effort and you cannot tell if any of it moved the needle. There is no clear reporting, no clear strategy, just hope.

Our Solution

How We Help

We treat SEO like a system, not a black box. That means fixing the technical foundations, optimizing for the local searches that bring real customers, building out content that answers buyer questions, and reporting honestly on what is and is not working.

  • A full technical audit that finds and fixes ranking blockers.
  • On-page SEO so every key page is built to rank for the right query.
  • Local SEO that targets your city or service area — not the whole internet.
  • A Google Business Profile that earns clicks, calls, and direction requests.
  • A content strategy that targets buyer-intent searches, not vanity keywords.
  • Honest monthly reporting on rankings, traffic, and qualified leads.

What's Included

Everything You Get

Technical SEO Audit

A comprehensive audit covering crawlability, indexing, schema, Core Web Vitals, and fixes you can prioritize.

Local SEO

NAP consistency, citations, local keyword targeting, and "near me" optimization for service-area businesses.

Google Business Profile

Profile optimization, weekly posts, review responses, and Q&A management so your GBP works for you.

Content Strategy

A buyer-intent content plan with topics, briefs, and publishing cadence aligned to your sales funnel.

On-Page Optimization

Meta tags, headers, internal linking, schema markup, and copy refinements that move pages up the SERP.

Site Speed Optimization

Image compression, font loading, lazy loading, and code-splitting to hit green Core Web Vitals.

Rank Tracking & Reporting

Monthly reports covering rankings, traffic, and qualified leads — not just vanity metrics.

Citation Building

Consistent business listings across directories that strengthen local search authority.

Why It Matters

Why Businesses Choose This Solution

More Qualified Traffic

Visitors who actually want to buy — not random clicks.

Stronger Local Presence

Show up in Google Maps and the local 3-pack where it matters.

Brand Credibility

Ranking on page one signals you are the trustworthy choice.

Long-Lasting Results

Unlike ads, SEO keeps working long after the work is done.

Lower Cost Per Lead

Organic leads typically convert at a fraction of the ad cost.

Compounding Growth

Each ranking page adds to the next — momentum builds over time.

How It Works

A 5-Step Process — From First Call to Launch

Discovery

A free consultation to understand your business, goals, and current challenges so we recommend the right solution — not the most expensive one.

Planning

A written plan covering scope, timelines, costs, and milestones so there are no surprises and everyone knows what to expect.

Design

We design the experience around your brand and customers. You approve every key decision before development starts.

Development

We build using clean, maintainable tech with weekly check-ins so you see progress and can give feedback early.

Launch

We deploy with minimal downtime, run final QA, set up analytics, and stay available to fix anything the moment you spot it.

Real Business Results

Frederick Insurance Brokers — Insurance

Outdated site, no SEO strategy, no local presence. Customers searching for insurance in the area were finding competitors first.

Solution

Technical SEO foundation, an SEO blog system, automated social media support, GBP optimization, and citation building targeted at local keywords.

Result

Consistent month-over-month organic traffic growth and a CRM that captures every lead from search.

  • Consistent month-over-month organic traffic growth
  • Steady local search visibility improvements
  • CRM captures and nurtures every lead from search

Powered By

Industry-Leading Technology

We use proven, reliable platforms that scale with your business and stay around long-term.

Google AnalyticsGoogle Search ConsoleLooker StudioAhrefsScreaming FrogCloudflareWordPressNext.js

FAQ

Frequently Asked Questions

How long does SEO take to show results?

Honest answer: 3–6 months for the first meaningful movement, 6–12 months to see significant traffic and ranking gains, and 12+ months to dominate competitive local keywords. Anyone promising page one in 30 days is selling you something they cannot deliver.

Is SEO better than running Google Ads?

They are different tools. Ads buy you visibility immediately but stop the moment you stop paying. SEO takes longer to build but keeps generating traffic for years afterward. The best strategy is usually both.

What does a typical SEO engagement look like?

Most clients start with a one-time technical audit and on-page optimization, then move onto a monthly retainer covering content, local SEO, GBP management, and ongoing improvements. Retainers usually start around $750/month.

Do you do SEO for eCommerce stores?

Yes — Shopify, WooCommerce, BigCommerce, custom. eCommerce SEO has its own playbook (product schema, category page optimization, faceted navigation, etc.) and we work in it regularly.

Can I do SEO myself?

Some of it, yes — writing helpful content, claiming your Google Business Profile, getting reviews. The technical work is where most businesses lose months trying to DIY. We handle that and teach you the rest.

How is local SEO different from regular SEO?

Local SEO focuses on showing up for searches with local intent ("plumber near me", "dentist in Winnipeg"). It involves Google Business Profile, local citations, reviews, and city-specific content.

What kind of reporting will I get?

Monthly reports covering ranking changes for your target keywords, organic traffic trends, top-performing pages, GBP activity, and recommended next actions. No fluff metrics.

Will SEO penalize me for previous bad work?

Sometimes yes. Old paid-link schemes or thin auto-generated content can hold you back. Part of our audit identifies penalties or technical debt so we can clean it up before building anything new.

Ready When You Are

Ready to show up when customers search?

Tell us your business, your city, and what you sell. We'll send back a clear plan for ranking — with honest timelines and a real budget.